Terra
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Terra

Terra delivers organic meal kits to health-conscious customers nationwide. We helped them optimize their supply chain and reduce food waste with intelligent automation.

The challenge

Too much waste, not enough time.

Terra was losing nearly 20% of their fresh ingredients to waste due to inaccurate demand forecasting. Manual processes for subscription management and delivery scheduling were creating bottlenecks.

Their customer service team was overwhelmed with delivery inquiries, subscription changes, and dietary customization requests—all handled through email and spreadsheets.

Our Strategy

We mapped Terra's entire supply chain to find the highest-friction points, then designed predictive systems that anticipate demand before it happens.

Rather than replacing existing workflows, we layered intelligence on top—connecting data sources that were previously siloed to create a unified view of operations.

The solution

Predictive systems that reduce waste.

We implemented an AI-driven demand forecasting system that analyzes subscription patterns, seasonal trends, and historical data to predict ingredient needs with 95% accuracy.

A self-service portal now lets customers manage subscriptions, customize meals, and track deliveries—reducing support tickets by 60% and giving the team time to focus on product quality.

The results

Fresher food, leaner operations.

Food waste dropped from 20% to under 14% within the first quarter. Fulfillment speed improved by 45%, meaning customers receive fresher ingredients and fewer delivery issues.

Subscription retention doubled as customers gained more control over their experience. Terra now serves 3x more customers with the same team size.

30%

Less food waste

45%

Faster fulfillment

2x

Subscription retention

35 days

Time to ROI

Services
Content GenerationDemand ForecastingSubscription ManagementCustomer PortalDelivery OptimizationSupply Chain AI
Tech Stack
ChatGPTChatGPT
NotionNotion
ZapierZapier
SlackSlack
Testimonial

The demand forecasting alone paid for itself in the first month. We're wasting less food and our customers are happier than ever.

Maria Santos

CEO at Terra

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Helped over 100+ businesses

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